Job Description

Job Summary

The Business Manager – Tanzania will serve as the country lead responsible for driving business growth, building strategic partnerships, overseeing day-to-day operations, and ensuring the company achieves its commercial objectives in the Tanzanian market. The role requires a blend of entrepreneurial drive, deep knowledge of the local market, and the ability to execute high-level strategy on the ground.

About the Company

We are a fast-growing African gaming and digital entertainment company delivering immersive, localized gaming experiences across East Africa. Our platform combines mobile gaming, esports, betting, and digital lifestyle content tailored for African consumers. As we expand our footprint into Tanzania, we are seeking a dynamic and commercially driven Business Manager to lead our Tanzania market entry and growth strategy.

Key Duties & Responsibilities

1. Business Development & Revenue Growth

• Develop and execute the Tanzania market business plan aligned with overall company strategy
• Identify, pursue, and close commercial partnerships with telecom operators, retailers, media houses, and key distribution channels
• Drive user acquisition, customer retention, and revenue generation across all product lines
• Develop pricing strategies suited to the Tanzanian market and competitive landscape
• Lead negotiations and manage commercial agreements with local partners and vendors

2. Operations & Market Management

• Oversee all day-to-day business operations in Tanzania including finance, compliance, and administration
• Build, recruit, and manage a high-performing local team across sales, marketing, and operations functions
• Ensure compliance with Tanzanian gaming regulations, tax laws, and licensing requirements
• Liaise with regulatory authorities including the Gaming Board of Tanzania (GBT) and Tanzania Revenue Authority (TRA)
• Monitor market trends, competitive activity, and consumer behaviour to inform business decisions

3. Marketing & Brand Positioning

• Champion the company’s brand in Tanzania through targeted marketing campaigns and community engagement
• Develop and oversee local digital, social media, and on-ground marketing activations
• Represent the company at industry events, conferences, and public forums
• Manage public relations and media engagement in the Tanzanian market

4. Financial & Performance Management

• Develop and manage the Tanzania business unit budget with accountability for P&L performance
• Prepare regular business performance reports, forecasts, and dashboards for Group leadership
• Identify cost optimisation opportunities without compromising quality or growth
• Track KPIs and OKRs; present insights and recommendations to the executive team

5. Stakeholder & Government Relations

• Build and maintain strong relationships with government officials, regulatory bodies, and industry associations
• Advocate for the company’s interests in policy and regulatory discussions
• Manage relationships with investors, board members, and Group leadership on Tanzania-specific matters

Educational Qualifications, Experience, & Skills Required

• Required
  • Bachelor’s degree in Business Administration, Commerce, Economics, or a related field
  • Minimum 5 years of progressive business management or commercial leadership experience
  • Proven track record in the gaming, fintech, digital media, or technology sectors in East Africa
  • Demonstrated experience in market entry, business development, or P&L management
  • Strong understanding of the Tanzanian regulatory environment, particularly gaming/betting laws
  • Excellent command of Kiswahili and English (written and spoken)
• Preferred
  • Master’s degree in Business Administration (MBA) or equivalent
  • Experience working in mobile money, digital entertainment, or esports ecosystems
  • Existing networks with telecom operators (Vodacom, Airtel, TTCL) and key Tanzanian business stakeholders
  • Familiarity with Pan-African or multi-country business operations

Core Competencies

Leadership & People	Commercial & Strategic
Team building & talent development Cross-functional collaboration Stakeholder management Conflict resolution	Market analysis & competitive intelligence Financial acumen & P&L management Negotiation & deal structuring Digital & data-driven decision making

What We Offer

• Competitive salary package and performance-based incentives
• Opportunity to lead market expansion in one of East Africa’s fastest-growing digital economies
• A dynamic, entrepreneurial, and pan-African work culture
• Professional development and career growth opportunities within the Group
• Comprehensive medical cover and employee benefits

Application Procedure

Interested candidates are invited to submit their CV and a cover letter detailing their relevant experience and motivation for the role to hr@sharpenjobs.com with the subject line: Business Manager – Tanzania Application.

Application Deadline: April 17, 2026

Only shortlisted candidates will be contacted. The Company is an equal opportunity employer and encourages applications from all qualified individuals.